Taking ownership of their online tutoring business

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Reclaim Ed asked Digital Pathfinders to help them find a platform that could manage and facilitate all of their online tutoring and learning content.

Reclaim Ed provides mathematics tutoring and coaching to empower students and educators to overcome learning barriers and feel confident with mathematics. Through personalised support, the tutoring caters to the diverse needs of each student and helps every student to reach their potential with maths, no matter the proficiency level. They were relying on external tutoring platforms to drive business to the organisation but wanted to have an online presence of their own to drive business, store evergreen content, increase brand recognition, and to have somewhere to host group tuition.

The twelve hours of support started with a discovery call to explore the business and the existing technology used, as all of the tutoring is done online. Together, Founder Ana Maria Ocampo Lucumi and the Digital Pathfinders team then looked at the target audience in relation to the website, what they would want to see, how they may navigate the space and what would work best for them. This led to an in-depth MoSCoW analysis of the ‘must haves, should haves, could haves and won’t haves’ in relation to the website. Through this, development of a wireframe, and analysis of various website builder options, Ana Maria was able to create the website for Reclaim ED through Podia.

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Get Involved

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If you would like to learn more about the Digital Pathfinders programme and how our Digital Adoption Specialists can help your organisation, please get in touch by emailing: hello@digitalpathfinders.uk

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